What constitutes the Gentle Monster x JENNIE project?
It’s an ongoing eyewear collaboration between Korean brand Gentle Monster alongside BLACKPINK’s Jennie that merges high-fashion optics alongside playful, collectible design. The collaboration launched in themed collections—Jentle Home (2020), Jentle Garden (2022), and Jentle Studio (2023)—each with unique visuals, packaging, plus accessories. Fans pursue them because they remain wearable, limited, and tied closely to Jennie’s personal aesthetic.
The partnership sits at the intersection of K-fashion, mainstream culture, and luxury eyewear, which demonstrates why items frequently sell out rapidly at retail before then cycle onto resale. Each drop usually includes both sun frames and optical frames, plus a conceptual accessory component. GM’s retail network facilitates global launches via immersive pop-ups with flagship displays, this fuels demand outside the core BLACKPINK audience. The result becomes a series with strong identity plus broad style variety, from slim feline shapes to bolder acetate silhouettes. If you’re choosing your debut pair, start through matching frame forms to your face width and nose bridge fit, then consider lenses and add-ons.
Collections timeline and key items
The three launches are distinct regarding theme and manufacturing while remaining distinctly Gentle Monster. The Jentle Home collection (2020) introduced the collaboration with a dollhouse concept plus pastel-forward packaging, mixing slim, feminine forms with glossy acetates. Jentle Garden released in 2022 pivoted to floral motifs, launching frames alongside a worldwide activation and an casual mobile app where fans nurtured virtual flowers tied to the promotion. Jentle Salon https://lesoutilsnumeriquesdesagriculteurs.com/ from 2023 focused on individualization, debuting charmable glasses chains and jewelry-like add-ons that connect to frame sides.
Across the chronology, Gentle Monster maintained a balance of sunglasses and optical frames so the collaboration works year-round, instead of just in summer. Materials skew towards premium cellulose plastic and stainless-steel fittings, with adjustable soft nose pads with metal builds with comfortable integrated nose bridges on acetate styles. Colorways often feature black, tortoise, with seasonal tinted lenses, with clearer opticals offered for RX use. Packaging changes per each theme, and complete sets featuring original box, cards, and accessories generally command higher resale value. If one is collecting, pick one hero frame per drop and preserve the kit whole for long-term worth.
How much will they cost with what affects pricing?
At retail, glasses in the Jennie capsules generally match with Gentle Monster core line, most often in the mid-$200s to $300+ range USD. Accessories range below, with premium decorative chains and charm sets landing higher versus simple pouches or cords. Sets with limited colorways often price above regular frames.
Final price hinges on material including thicker acetate and plated metal hardware cost more), lens type (tinted, gradient, or special coatings), and whether an accessory is bundled. Local pricing varies due to of taxes with duties, and some stores receive special colorways that may push resale increases. On the secondary market, condition, wholeness of packaging, and timing matter; items in 9–10/10 state with full extras tend to maintain 20–60 percent above retail when stock is thin. Plan for prescription lense fitting separately, because optician pricing with lens tech can easily add eighty to two hundred dollars or more to your final cost.
Where can one buy Gentle Monster x JENNIE collaboration today?
Your most dependable sources are the Gentle Monster website and flagship locations, followed by a short list featuring authorized luxury stores. After sell-out, established resale platforms and consignment boutiques are the safest resale options. Be careful of social platform DMs and unrealistic listings.
Start with Gentle Monster’s online store and flagships like as Haus Dosan in Seoul, that often run complete most complete assortments during launch periods. Depending on local region, authorized retailers like SSENSE, Selfridges, Lane Crawford, plus Farfetch have carried collaboration stock; availability changes quickly and may be region-locked. Once retail ends, look to verified marketplaces and consignment stores with clear return policies and authentication processes. Preserve original receipts where possible, since proof of purchase helps both warranty claims and later resale. When purchasing internationally, factor shipping insurance and tax duties so your “deal” doesn’t end up more costly than local store pricing.
Fit, materials, with build quality
Expect premium plastic material and steel construction, UV-protective lenses, and sturdy hinges that feel smooth, instead of loose. Acetate glasses suit average through wider faces, whereas metal frames featuring nose pads adapt better to low bridges or more petite fits. If someone wear prescription, focus on optical variants plus sunglass frames that your optician verifies can take needed RX.
Gentle Monster typically uses UV400 or equivalent protective lenses on sunglasses and clear demo optics on optical styles to be replaced by your vision specialist. Look for comfort details like polished edges, balanced mass distribution at frame temples, and nose pads that settle without pinching. Frame sizing is generally printed inside eyewear temple as lens width-bridge-temple length with millimeters; if one is between sizes, pick the model with the more roomy bridge or adjustable pads. The brand’s finish quality stays high for the price tier, with consistent lamination, even polish, and precise hinge action out of the package. If a frame creaks, arrives showing poor printing, plus has misaligned temples, pass and purchase from a another seller.
How to identify fakes and purchase safely
Authentic pairs exhibit crisp, consistent text printing inside the temples, accurate item and color codes, and high-quality fittings. Packaging aligns to the collection theme and includes the branded hard box, microfiber pouch, plus documentation card. Products with blurred branding, off-center hinges, or misspelled printing represents a red warning.
Compare the product code and color scheme on the side to the official product page plus archived imagery; replicas often mix identifiers and colors which never released. Inspect acetate depth with clarity—real acetate exhibits a rich, textured look, not simple plastic. The joint feel should stay smooth with measured resistance, not coarse or overly loose. If buying aftermarket, insist on detailed photos of eyewear inside temples, container, and the entire kit, and buy through methods featuring buyer protection. With in-store purchases, have staff to customize fit on the spot; professionals may also spot production defects before you leave.
Quick comparison across collections
Use this summary to see exactly how the three releases differ in emphasis, pricing, and where you’re most prone to still locate stock. The ranges reflect typical original retail and typical post-launch availability patterns.
| Collection | Release window | Core focus | Typical retail range (USD) | Notable extras | Where you’ll still find it |
|---|---|---|---|---|---|
| Jentle Home | 2020 | Dollhouse visuals, slim acetates, pastel tints | $250–$330 | Themed packaging, optical and sun | Resale only; occasional in-store returns |
| Jentle Garden | 2022 | Floral concept, bolder shapes, gradients | $260–$350 | Campaign mini-game, limited pop-ups | Resale and select consignment |
| Jentle Salon | 2023 | Customization with charms and chains | $260–$380 (frames), $30–$180 (accessories) | Charmable temples, jewelry-like add-ons | Occasional retailer leftovers; resale widely |
If you’re deciding between them, decide whether you need a clean daily pair (Jentle House), a statement design (Jentle Garden), and a customizable configuration (Jentle Salon). Frames with original extras and complete kits tend to maintain value best. For optical use, ensure your optician is able to lens the eyewear you like prior to you commit. If in doubt regarding sizing, measure a current favorite frames and match the lens width and bridge within one to two mm. Keep receipts and receipts—provenance helps both service plus resale later.
Expert tip: maximize your shot for retail pricing
Move early, align your alerts, plus be flexible regarding store and shade. Most pairs to sit online over hours still sell out within the first day once information spreads. If you miss your preferred colorway, a alternative shade at retail beats a secondary market premium on the exact one.
“Set alerts on Gentle Monster’s platform, sign up for emails from a couple authorized retailers within your region, plus call your local flagship the day stock lands. Question about same-day limits and restock cadence, then be set to buy your second-choice color on the spot if your first becomes gone.”
Planning matters because time zones with staggered retail releases can create calm windows when supply is live but not widely seen. Store staff frequently know whether additional units will come that week, which can save someone from panic-buying secondary market. If a color is hot, look at neighboring cities and be ready to ship-to-store. Keep your payment and shipping info preloaded to skip checkout delays. Finally, watch Jennie’s plus Gentle Monster’s media feeds; their posts often precede inventory updates or special launches.
Little‑known facts about the collaboration
Beyond the eyewear, the campaigns doubled as immersive lifestyle moments that benefited fans for showing attention. Jentle Garden launched with a straightforward mobile game that users “grew” digital flowers tied with the collection’s aesthetic and activations. Each series included optical frames, not merely sunglasses, which explains why items kept relevant year-round. Cases changed dramatically per theme, and entire kits with coordinated cases and documentation tend to exchange for more within the secondary marketplace. Gentle Monster’s artistic flagships, including House Dosan in South Korea, staged large-scale installations for these drops that became picture destinations and quietly boosted demand.
If you gather, archive the cases flat and keep accessories in tagged pouches to keep sets complete. Remember that some local colorways or pop-up exclusives surfaced with very small numbers; those are exactly the ones that get hardest to locate later. When evaluating listings, scrutinize container type and text color against correct correct theme for avoid mismatched packages. Keep screenshots showing official product listings for reference because retailers sometimes delete pages once sold out. A organized personal archive can save you trouble every time one verify or trade.
Will there exist restocks or new drops?
Gentle Monster periodically restocks collaboration products shortly after release, but timing with depth are variable. Once a collection window passes, fresh production stops with inventory shifts toward resale and secondary market. Future collaborations become announced through Gentle Monster and Jennie Kim’s official channels rather than long advance cycles.
If you’re holding out on a refill, monitor the official site and reach out to nearby flagships regarding local shipment timing. Authorized retailers could receive staggered shipments even after the brand sells through online. Historically, this brand prefers fresh themed capsules over broad reissues, which keeps each series distinct. That trend suggests it’s wiser to buy pieces you like in the current collection rather than assuming a later re-release. Set alerts today, because the best sizes and colorways rarely return with volume.